Hatch

An egg has potential—the hatching lets you know what’s there.

We feel that the “hatch” is that perfect instant in communication where the story, emotion and information are focused to a powerful point. Then released into the world to have its effect.

At Hatch we’re storytellers who know that content matters first and that information is only effective when it is carried through emotion. We use whatever technology necessary to accomplish this goal. For us storytelling is one of the most basic elements to being human and we seek to honor the tradition.

What’s in your egg?

Christopher Henze
President

At the age of fifteen Mr. Henze began editing film for a New York commercial editing house and playing in a variety of rock bands. He fell in love with media and music and performed in a number of bands, produced jingles for companies such as Chips Ahoy, Tide, and Coca-Cola, and served as a sound engineer for talents like Roger Daltrey, Robert Lamb and Phoebe Snow.

Mr. Henze then served as global marketing director for Bridge Information Systems. For almost ten years Mr. Henze connected the $1.7 billion company with business opportunities in the U.S., Asia, and Europe.

Mr. Henze left Bridge to form Hatch Communication, a marketing firm. Clients include: Hewlett-Packard, Universal Music Group, Goldman-Sachs, the Wall Street Journal and Royal Numico.

Hatch Communication produced the national commercials for international singing star Andrea Bocelli's most recent top-selling album as well as other commercials and sports television shows.

Billy D’Ambrosio
Creative Director, Writing

Billy D’Ambrosio is an award-winning advertising creative director/writer.

During his career, Billy has created innovative campaigns that have helped build major brands such as Reebok, Burger King, Crest and Texaco. He has led creative groups at agencies like DMB&B, Campbell Mithun, Glass McClure and Hill Holliday. And he has produced powerful work in every medium – from TV and print to outdoor and interactive. Currently, he’s chomping at the bit to create for whatever new medium is being invented right now in some college kid’s dorm room.

In addition to advertising, Billy also spent a few years as a reality TV pioneer. During this time, he wrote and produced a few of the earliest shows, such as “Ripley’s Believe It or Not”, “AXN-TV” and “Moment of Impact.”

No matter what type of project he’s working on, Billy brings an unyielding passion to create something that will make a huge difference.

Grace McQueen
Creative Director, Art

In the advertising game for 125 years and still loving it.

Brings in new business with her compelling work, and keeps it as long as the clients know she will work on their brands

Agencies: CD SVP-Jordan McGrath Case Taylor, NEE: Euro RSCG, NEE: Arnold, New York, GH-Dancer Fitzgerald Sample, SR. AD-J. Walter Thompson, AD-Warwick Welch & Miller, & ASST. AD-Douglas Simon, working with the fabled Peter Hirsh.

Brands: Bounty, Ecotrin, Hasbro, Luzianne Tea, Nestle Foods, Nicorette, Nicoderm, Quaker Oats, Welch’s, Zest, Chase Manhattan, Duracell, Florida Citrus Commission, Hanes, L’erin Cosmetics, Old Spice Deodorant, Shulton Fragrances, Skippy Peanut Butter, Tender Leaf Tea, Vitabath, Close-Up Toothpaste, Eaton Laboratories, Ford Truck, Kodak, One-A-Day Vitamins, Reader’s Digest, Standard Brands, Red Cross, Electrasol, Ogilvie hair Care, Pharmaco New Products, Timex, Cotton Council, Lady, Manhattan Shirt, Sherle Wagner

Christopher Cioffi
Business Development and Technological Implementation

Christopher Cioffi is a new media executive possessing a vision that places him on the leading edge of the burgeoning digital advertising industry.

Today, as a business owner in a top 100 media company Christopher is developing a disruptive business model that will spark an evolution in digital advertising. The vision and ideas for this model coalesced from 10 years of direct experience in digital media.

As a technology lead, a designer, a product manager and an executive Christopher’s experience spans across the major players in the digital advertising industry. He helped deploy DoubleClicks ad serving platform across Europe. He innovated for the online publishing industry as the chief designer of ad sales operations tools at Operative Media, working with many of the top 100 website such as WSJ Online, FoxNews, FoxSports, MSN, Economist and Forbes. As Managing Director at Blackfoot, Inc. he provided insights for the development and sale of an advertising analytics platform to major digital agencies such as Carat Fusion, Jumpstart, Starcom, and Real Branding.

Christopher’s passion and drive is to further the progress of the digital advertising industry by solving problems through new thinking and user driven design. His ability to bring technology, the end user experience and business insight together provide a broad understanding that fuels his imagination and dreams for a greater digital experience.

Gabe E. Nydick
Technology

25 years of `Geeking Out' and as a start-up enabler and Silicon Valley pro, he always leaves them wanting for more.

Starting all the way back with the C64, his passion for technology, science, and creativity has lead him to spend his recreational time exploring Desktop Publishing, 3D Rendering, Kinetic System Simulation, Audio Synthesis, Music Composition, and Digital Photography.

Professionally, these passions have translated into delivering to cash strapped ventures, technological solutions that could normally only be afforded by large enterprise such as: clustered databases for high volume, on-line systems; high-security and redundancy firewall and VPN appliances to financial institutions; high performance and redundant load balancers, rapid data center deployment and management processes; custom applications that increase business. He possesses a rare combination of deep insight and big picture awareness that allow him to make sure no detail is missed while the end-game is kept well in sight.

Jeff Gibbs
Director, Writer, Producer

As co-producer of Fahrenheit 9/11 Jeff was involved in every step of creating the film, from plotting the story line and producing shoots to composing the original score. A.O. Scott from The New York Times calls the scenes Jeff produced with Lila Lipscomb, the mother of the deceased soldier, “The most moving sections of Fahrenheit 9/11...and gives the film an eloquence that its most determined critics will find hard to dismiss.”

Jeff grew up in the shadow of General Motors just outside the city limits of Flint, Michigan. Jeff eventually moved to northern Michigan and had a varied career as a social worker and musician and worked for several Native American tribes. His film career began when his high school buddy Michael Moore asked Jeff to help out for the day with a “Bowling for Columbine” shoot and Jeff discovered two characters who would eventually make the film, “gun boy” and “bomb boy.” Michael asked Jeff to stick around, and Jeff eventually was responsible for producing such famous scenes as the “bank that gives you a gun.” Jeff also composed the original score.

His other credits include producing special features for the “Bowling for Columbine” and “Fahrenheit 9/11” DVD’s, serving as a producer for the documentary filming of the Dixie Chicks “Top of the World Tour,” and producing segments for MSNBC and German television. Jeff has written environmental stories for The Detroit Free Press, The Traverse City Record-Eagle, Northern Express, and Alternet.

“I’d like to thank my long time buddy, Jeff Gibbs, who has bailed me out on more than one occasion in recent years... This guy is a genius. Though he had never worked on a movie before, he produced some of the most memorable scenes in Bowling for Columbine. Though he had never written a movie score, he scored my film in five days after the original music fell through. What’s next? He’s scaring me.” Michael Moore

Kurt Engfehr
Director, Producer, Editor

Kurt Engfehr grew up next to a steel mill in a working class suburb of Detroit so he knows all about the hazards of living in a toxic hellhole. As soon as he could scrape up the funds, Kurt went on an eight year odyssey across America, finally settling in New York City where, purely by accident, he began to work in TV and film.

During stints at HBO, MSNBC and National Video Center, he edited TV shows, music videos and documentaries. He has also been a promo writer for ABC and HBO, and a stop-motion animator of a series of short films featuring Chernobyl, the guitar playing penguin.

Kurt was senior editor on Michael Moore’s Emmy nominated show “The Awful Truth” and recently won the American Cinema Editors award for best documentary editing for his work on “Bowling For Columbine”.

Not being able to pry himself away from bowling, Kurt recently finished up work as co-producer and editor for “A League of Ordinary Gentlemen”, a documentary about life on the professional bowling circuit which won the Audience Award at the 2004 SXSW Film.

Kurt then worked as editor and co-producer on Michael Moore’s film “Fahrenheit 9/11”. It turned out ok. Most recently he completed work on Angelina Jolie’s “A Place in Time” and produced “Taking Liberties” and edited “Trumbo”.